27 April, 2017
Industry pioneer easyMarkets have launched their brand-new trading app, a unique, free to download mobile app, based on their award-winning web-platform.
“We have come full circle from launching the world’s first web-based trading platform in 2001 to entering today’s fast paced era with the launch of our trading app.” CEO Nikos Antoniades said about the new release, “this is as always, another investment in our traders’ best interest and it is specifically designed to make their trading experience easier and integrated in their every-day lives”.
The app promises to be fast, simple and easy – a tagline which carries the promise easyMarkets made to traders and kept for nearly two decades. Even prior to an official launch, the app has been very well received by 6000 active users.
“The easyMarkets mobile application was developed natively for both Android and iOS to maximize its responsiveness and provide our users with the best possible look and feel” CIO Alexander St Louis, who has been heavily involved in the project, told us.
“It supports a broad range of functionality beyond trading, pricing and market news. Funding, withdrawing and reporting, enable the user to enjoy the complete easyMarkets experience on their mobile device. The new easyMarkets app is able to fully replace the desktop experience for its users”.
What sets this app apart from other trading apps is its ability to visually and contextually organize features in the most straightforward way. Traders are equipped with several market analysis and risk management tools as they make buy and sell decisions. They can also use easyMarkets’ unique trading tool, dealCancellation*, which for a fee, allows them to undo any losing trade within 60 minutes.
In a time of unparalleled demand for access to information through push notifications, the easyMarkets app taps into that need by providing traders with the ability to enable price notifications and receive around-the-clock alerts about the moves, highs and lows of trading assets.
Among many great features, the app provides graphs, live market news, a financial calendar and easyMarkets’ Inside Viewer which shows the direction fellow easyMarkets’ traders are favoring on a chosen asset.
Several upgrades are in the works which will allow further personalization based on trader preference, and continuous enhancement of user experience.
The easyMarkets trading app is available for download on iOS and Android, in English and Chinese and will soon become available in other languages.
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