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IronFX: What Makes the Best IB. Useful Tips


28 September 2021

Introducing Brokers, also known as IBs, are a frequently chosen option within the online marketing industry. An Introducing Broker introduces new clients to a brokerage business and earns a commission in return. In other words, they act as the intermediary between the broker and the client and brings them into contact by providing trading and educational support.

Once you’ve established your own Introducing Broker business, you should invest in making the most of it to stand out from other rivals. Consider what would make clients stick with you. Doing so will require lots of research and your own personal touch.

Qualities of a good Introducing Broker partnership

Your IB business is like a shop in a mall. The people visiting the mall are your potential clients. Your goal would be to attract more and more clients either by showcasing something on your window or by offering the best possible services so as to keep them coming back. Below are a few actions to take to keep your clients satisfied and potentially increase the chances of them sticking with your IB business.

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